RichPush and RedTrack

Intro
RichPush is a leading push notification advertising network made for marketers, affiliates, and agencies.
– Autoupdate costs
– Pause campaigns and creatives
– Blacklist placement
Integration
Before you begin
Before you proceed with the integration, make sure to have the already added:
- Custom tracking domain
- Offer and Offer source (if you’re an Affiliate)/ Store and Store tracking URL (if you’re an Advertiser)
- Conversion types
Integration steps
1. Add RichPush as a Traffic channel in RedTrack.
Go to your RedTrack account → Traffic channels → New from template → find RichPush → Add → Save the template:


2. Integrate RichPush with RedTrack.
In the added RichPush template go to Richpush API integration → add API key → Save changes:


3. Set up a campaign/ad tracking in RedTrack with RichPush as your traffic channel.
To create a campaign/ad tracking in RT act depending on your account type:
3.1. Campaigns → Create new campaign → fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, tracking domain, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
3.2. Once the Campaign is saved go to Tracking links and parameters → copy the automatically generated click URL (your tracking link):

3.1. Ad Tracking → New Ad Tracking → fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
3.2. Once the Ad Tracking is saved go to Ad Tracking Parameters (UTMs) → copy Click URL from the Redirect tracking link tab:

– Universal script
– No-redirect
– Impressions
4. Set up the tracking in RichPush.
Go to your RichPush account → Campaigns → New campaign → Add your RedTrack campaign Click URL under the destination URL field:


5. Set up a postback URL in RedTrack.
Go to Campaign/Ad Tracking settings (created within step 3) → scroll down to S2S Postback for RichPush/ Ad network webhook for conversions → press Add → check if all the needed values for the parameters are in place → Save changes:


▸ If you changed the Postback URL in the Traffic channel (added/removed some parameters to it), remember to manually update the link in Campaign/Ad Tracking settings as well, as it won’t be generated correctly automatically.
▸ Some Traffic channels require you to edit the Postback with specific parameters for each Campaign/Ad Tracking (e.g., the goal for Exoclick or ap_key for Go2Mobi). If the field remains blank or something like “REPLACE” is stated, that means you need to define the Postback conditions manually.
6. Set up the automation.
- Use this guide to help set up rules.
- Use this guide for setting up the auto update cost feature.