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Forced publisher attribution for multi-channel campaigns

ActiveRevenue and RedTrack

Estimated reading: 1 minute

ActiveRevenue is a self-serve demand-side advertising platform that allows advertisers to access high-performing ad units, granular targeting, competitive pricing, and multiple optimization capabilities.

To integrate ActiveRevenue with RedTrack act as follows:

1. Add ActiveRevenue template to RedTrack.

Go to the Traffic Sources -> New -> find ActiveRevenue -> Add -> Save the changes:

2. Set a campaign in RedTrack with ActiveRevenue as a traffic source.

Once you have everything ready, you can proceed with the campaign creation. After you save the campaign, a click URL (your tracking link) will be automatically generated:

3. Set the tracking on the ActiveRevenue side.

Go to Campaigns -> Create a campaign -> set up the necessary parameters -> create New Native Ad -> add your RedTrack campaign Click URL to the Destination URL field –> Submit –> Finish

4. Setting up a postback URL in RedTrack.

Once you created a campaign in RedTrack, S2S postback URL for passing conversion info to ActiveRevenue will be automatically added to your settings: