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“Scale” & “Schedule” rules

Google Ads and RedTrack

Google Ads is an online advertising solution that businesses use to promote their products and services on Google Search, YouTube, and other sites across the web. Google Ads also allows advertisers to choose specific goals for their ads, like driving phone calls or website visits. With a Google Ads account, advertisers can customize their budgets and targeting, and start or stop their ads at any time.

RedTrack has an API integration with Google Ads which allows you to:

  • Send conversion data back to Google and attribute it to your customised conversion type
  • Synchronize costs
  • Pause: campaign, placement, creative
  • Create automated rules
Google Ads supports both no-redirect and parallel tracking. We do not recommend using parallel tracking unless you are 100% sure you are allowed to do that and have approval from Google. The no-redirect tracking method works without any issues. Click on the corresponding Google Ads Help article for more details on the technical possibility of applying parallel tracking in Google Ads.
Custom tracking domain usage is obligatory with Google.

Integration

Important before you start

Setup in RedTrack

Setup in Google