SelfAdvertiser and RedTrack
SelfAdvertiser is a powerful self-service platform for advertisers, a leading traffic source, developed, owned, and operated by Intango. The platform allows online advertisers to create their campaigns in minutes and start acquiring WW traffic from quality sources while maintaining full control of their budget.
Integration
Important before you start
Before you proceed with the integration, make sure to have the already added:
- Custom tracking domain
- Offer source and Offer (if you’re an Affiliate)/ Store and Store tracking URL (if you’re an Advertiser)
- Conversion types you’re planning to work with
Integration steps
1. Add SelfAdvertiser template to RedTrack.
Traffic channels → New from template → find SelfAdvertiser → Add → save the template:
2. Set up a campaign/ad tracking in RedTrack with SelfAdvertiser as a traffic channel.
To create a campaign/ad tracking in RT act depending on your account type:
2.1 Campaigns → Create new campaign → fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, tracking domain, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
2.2 Once the Campaign is saved go to Tracking links and parameters → copy the automatically generated click URL (your tracking link):
2.1 Ad Tracking → New Ad Tracking → fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
2.2 Once the Ad Tracking is saved go to Ad Tracking Parameters (UTMs) → copy Click URL from the Redirect tracking link tab:
– Universal script
– No-redirect
– Impressions
3. Set up the tracking on the SelfAdvertiser side.
3.1 In SelfAdvertiser account go to Campaigns → choose the campaign type → add your RedTrack campaign Click URL under the Destination URL:
3.2 Choose RedTrack under the Conversion Tracking section:
3.3 Copy the “ref” value here:
4. Set up a Postback URL in RedTrack.
Go to the Campaign/Ad Tracking created within step 2 → S2S Postback/ Ad network webhook for conversions section → Add → make sure the “ref” value is replaced with the one you have copied from your SelfAdvertiser account → Save changes:
▸ If you changed the Postback URL in the Traffic channel (added/removed some parameters to it), remember to manually update the link in Campaign/Ad Tracking settings as well, as it won’t be generated correctly automatically.
▸ Some Traffic channels require you to edit the Postback with specific parameters for each Campaign/Ad Tracking (e.g., the goal for Exoclick or ap_key for Go2Mobi). If the field remains blank or something like “REPLACE” is stated, that means you need to define the Postback conditions manually.
