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Smarlinks / Auto-optimisation

Universal tracking script

What is a universal tracking script?

Universal script is one of the options we provide for the no-redirect tracking. It generates the click id in the cookie → records the click in RedTrack (based on the parameters from URL and additional info from UA) → records the traffic to the default RT campaign.

RedTrack universal tracking script has the following functions:

  • For affiliate marketers: it can help send traffic from multiple sources to one landing page.
  • For those owning an online store: it offers the possibility to track visits from various paid and organic channels.
  • For those using Facebook, Google, etc., alongside monitoring organic traffic on the same page: our universal tracking script can track your purchased and organic traffic separately.

RedTrack universal tracking script can be of the following types:

  • default – for direct advertisers and e-commerce (for those who don’t have any landing or pre-landing pages).
  • /click support –  for those who work with landing pages.
  • /pre-click support – for those who have 2 landing pages one after another before the offer page.

How to create a script

Important!
The script has to be added at the end of the body section. Otherwise, it might fail to trigger correctly.

I am affiliate

I am advertiser