Pushground and RedTrack
Pushground is a self-service advertising network providing comprehensive advertising and ad optimization solutions for ad agencies, marketers, and affiliates.
RedTrack is integrated with Pushground via API.
Integration
Important before you start
Before you proceed with the integration, make sure to have the already added:
- Custom tracking domain
- Offer source and Offer (if you’re an Affiliate)/ Store and Store tracking URL (if you’re an Advertiser)
- Conversion types you’re planning to work with
Integration steps
1. Add Pushground template to RedTrack.
Traffic channels → New from template → find Pushground → Add → save the template:
2. Set up a campaign/ad tracking in RedTrack with Pushground as a traffic source.
To create a campaign/ad tracking in RT act depending on your account type:
2.1. Campaigns → Create new campaign → fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, tracking domain, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
2.2. Once the Campaign is saved go to Tracking links and parameters → copy the automatically generated click URL (your tracking link):
2.1. Ad Tracking → New Ad Tracking → fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
2.2. Once the Ad Tracking is saved go to Ad Tracking Parameters (UTMs) → copy Click URL from the Redirect tracking link tab:
– Universal script
– No-redirect
– Impressions
3. Integrate Pushground with RedTrack.
Go to the traffic source settings → Integration → fill in the necessary details → save the changes:
The “Active” button means the integration is active.
4. Set up the tracking on the Pushground side.
Go to Campaigns → Create Campaign:
Place your RedTrack campaign/ad tracking Click URL here:
5. Set up a postback URL in RedTrack.
Go to CampaignAd Tracking settings (created within step 2) → scroll down to S2S Postback for Pushground/ Ad network webhook for conversions → press Add → check if all the needed values for the parameters are in place → Save changes:
▸ If you changed the Postback URL in the Traffic channel (added/removed some parameters to it), remember to manually update the link in Campaign/Ad Tracking settings as well, as it won’t be generated correctly automatically.
▸ Some Traffic channels require you to edit the Postback with specific parameters for each Campaign/Ad Tracking (e.g., the goal for Exoclick or ap_key for Go2Mobi). If the field remains blank or something like “REPLACE” is stated, that means you need to define the Postback conditions manually.
