digistore24 and RedTrack
digistore24 is a platform for transforming the world of online business through automation and conversion optimization.
Integration
Before you start
Before you proceed with the integration, make sure to have the already added:
Integration steps
1. Add digistore24 as an Offer source in RedTrack
1.1 Offer sources→ New from template→ find digistore24 template→ Add:
1.2 Copy the Postback URL→ Save the template:
2. Set up RedTrack Postback URL in digistore24
2.1 Go back to your digistore24 account→ Account→ S2S postback→ Add new connection→ paste the copied (from step 1.2) Postback URL:
▸Affiliate partnerships – choose the offer for this postback. With digistore24 you can set different postbacks on different products and several postbacks on the same product.
▸For order event – select the events you want to track and see in your RedTrack account
▸Postback URL – paste the postback URL you have copied in your RedTrack account within step 3
▸Currency – you have the possibility to convert the payout amount to some other currency on digistore24 side. This could be very useful if your RedTrack account is in USD and you work with all other partners with USD but the offer in digistore24 is paid in EUR. If you set the rule to convert the amount to USD, the payout information in your RedTrack account will be accurate.
▸Active – set “yes”
▸Email address for error notifications – could be useful in order not to miss any conversion data in case of any errors and fix them immediately.
2.2 Since digistore24 allows you to track several different types of events, you can receive those events in your RedTrack account under different columns and thus have even more data to analyze. To do that:
- Add these events in RedTrack→ Tools→ Conversion tracking→ Conversion type. Refer to this guide for details.
- Those conversion type names should be the same as you have in your digistore24 account postback settings. In these settings tick all the needed events:
- Once done, go to your postback settings and update it with the {type} macro: &type={order_type}:
{transaction_type} – e.g. payment, refund, chargeback
{billing_status} – e.g. paying, completed, aborted
{billing_type} – e.g. single_payment, subscription, installment
{order_type} – e.g. initial_sale, upsell
You can use all of them as different conversion types in RedTrack (we support up to 20). Add a new postback for this product and simply replace {order_type} with any other from the list. One macro per one postback. So for example, if you want to track {transaction_type}, {order_type}, and {billing_type}, you will need to add 3 different postbacks for that product on the digistore24side. The names of incoming events should match those you set in your RedTrack conversion types settings (they are case-sensitive).
It means that there is no real clickid value in the postback link, so there is nothing to test. To fix it add the postback URL into the right field and save it (make sure all parameters are set correctly according to this guide). It will work once there is a real conversion with a real value.
3. Get the digistore24 offer URL
In your digistore24 account go to Marketplace→ choose the offer you want to promote and request access→ once approved copy the tracking link:
4. Add digistore24 Offer to RedTrack
RedTrack→ Offers→ New→ give the offer a name and choose digistore24 as the offer source→ paste the URL from digistore24→ make sure ?cid={clickid} parameter is added to the URL→ Save:
5. Create the Campaign with the traffic channel you buy the traffic from and the offer you have just added.