Zeropark and RedTrack
Zeropark is an advertising network specializing in domain and pop traffic.
RedTrack has an API integration with Zeropark, which gives you the following benefits:
- Synchronize costs
- Pause: campaign, placement, creative
- Create automated rules
Integration
Important before you start
Before you proceed with the integration, make sure to have the already added:
- Custom tracking domain
- Offer source and Offer (if you’re an Affiliate)/Store and Store tracking URL (if you’re an Advertiser)
- Conversion types you’re planning to work with
Integration steps
1. Add Zeropark template to RedTrack.
Traffic channels → New from template → find Zeropark → Add → Save the template:
2. Integrate Zeropark with RedTrack.
2.1 To get the API key from Zeropark go to My account → Security → Add new token → copy the generated token:
1. Once it’s generated write it down somewhere safe, since you will not be able to view it again.
2. A general piece of advice from Zeropark: rotate API access tokens at least every 30 days to keep your account safe. When the time comes, just create a new API access token, start using a new one in your application(s), and revoke the old one.
2.2 Get back to RedTrack → Zeropark traffic channel settings → scroll down to ZeroPark API integration → paste the copied API key from Zeropark → Save changes to the template:
3. Create the Campaign/Ad Tracking in RedTrack with the Zeropark traffic channel.
To create a campaign/ad tracking in RT act depending on your account type:
3.1. Campaigns → Create new campaign → fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, tracking domain, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
3.2. Once the Campaign is saved go to Tracking links and parameters → copy the automatically generated click URL (your tracking link):
3.1. Ad Tracking → New Ad Tracking → Fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
3.2. Once the Ad Tracking is saved go to Ad Tracking Parameters (UTMs) → copy the tracking parameters from the Redirect tracking link tab:
– Universal script
– No-redirect
– Impressions
4. Set up the tracking on the Zeropark side.
In your Zeropark account press New Campaign → fill in the needed sections → paste the RedTrack Click URL (from step 3) into the Destination URL field:
5. Get the Postback URL from Zeropark.
In your Zeropark campaign settings go to the section Tracking → Postback URL → copy the generated Postback URL:
6. Set up the postback URL in RedTrack.
Go to Campaign/Ad Tracking settings (created within step 3) → scroll down to S2S Postback for Zeropark/ Ad network webhook for conversions → Add → paste the copied Postback URL and check if all the needed values for the parameters are in place → Save changes:
▸ If you changed the Postback URL in the Traffic channel (added/removed some parameters to it), remember to manually update the link in Campaign/Ad Tracking settings as well, as it won’t be generated correctly automatically.
▸ Some Traffic channels require you to edit the Postback with specific parameters for each Campaign/Ad Tracking (e.g., the goal for Exoclick or ap_key for Go2Mobi). If the field remains blank or something like “REPLACE” is stated, that means you need to define the Postback conditions manually.
7. Set up the automation.
- Use this guide to help set up rules.
- Use this guide for setting up the auto update cost feature.
