Adnium and RedTrack
Adnium truly is the next-generation ad network, which offers real-time statistics, advanced targeting options, CPM-based billing, and advanced campaign optimization.
RedTrack is integrated with Adnium via API.
Integration
Important before you start
Before you proceed with the integration, make sure to have the already added:
- Custom tracking domain
- Offer source and Offer (if you’re an Affiliate)/ Store and Store tracking URL (if you’re an Advertiser)
- Conversion types you’re planning to work with
Integration steps
1. Add Adnium as a Traffic channel in RedTrack.
Go to your RedTrack account → Traffic channels → New from template → find Adnium → Add → Save the template:
2. Integrate Adnium with RedTrack.
2.1 In your Adnium account go to Advertisers → Conversions → copy the API Key:
2.2 Get back to RedTrack → in the added Adnium template go to the Adnium API integration section → add the Adnium API key → Save changes to the template:
3. Create a campaign/ad tracking in RedTrack with Adnium as your traffic channel.
To create a campaign/ad tracking in RT act depending on your account type:
3.1. Campaigns → Create new campaign → fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, tracking domain, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
3.2. Once the Campaign is saved go to Tracking links and parameters → copy the automatically generated click URL (your tracking link):
3.1. Ad Tracking → New Ad Tracking → Fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
3.2. Once the Ad Tracking is saved go to Ad Tracking Parameters (UTMs) → copy the automatically generated click URL from the Redirect tracking link tab:
– Universal script
– No-redirect
– Impressions
4. Set up the tracking on the Adnium side.
4.1 Go to Advertisers → New Campaign:
4.2 Add your RedTrack tracking URL (from step 3) to the banner:
5. Set up the Postback URL in RedTrack.
In Campaign/Ad Tracking settings (created in step 3) scroll down to S2S Postback for Adnium/ Ad network webhook for conversions → press Add → replace the API key value for the token parameter and check if any other needed parameters are in place → Save changes:
▸ If you changed the Postback URL in the Traffic channel (added/removed some parameters to it), remember to manually update the link in Campaign/Ad Tracking settings as well, as it won’t be generated correctly automatically.
▸ Some Traffic channels require you to edit the Postback with specific parameters for each Campaign/Ad Tracking (e.g., the goal for Exoclick or ap_key for Go2Mobi). If the field remains blank or something like “REPLACE” is stated, that means you need to define the Postback conditions manually.
