AdNow and RedTrack
Adnow is proud to be a platform for over 160 000 partners, serving over 6 billion impressions each month throughout 114 countries. They work hard every day in order to improve their products and algorithms and provide the highest possible incomes for both sides – advertisers and publishers.
Integration
Important before you start
Before you proceed with the integration, make sure to have the already added:
- Custom tracking domain
- Offer source and Offer (if you’re an Affiliate)/ Brand and Website (if you’re an Advertiser)
- Conversion types you’re planning to work with
Integration steps
1. Add AdNow template to RedTrack.
Traffic channels → New from template → find AdNow → Add → Save the template:
2. Set up a campaign in RedTrack with the AdNow traffic channel.
Campaigns → Create new campaign → use this guide (for Affiliates)/ this guide (for Advertisers) to help you create the campaign with AdNow as your traffic channel → once the Campaign is added, your tracking link is automatically created, copy Click URL:
3. Set up the tracking on the Adnow side.
3.1 Go to your profile → Add Campaign:
3.2 Set the name, budget, and basic targeting → create → go to the Creatives → add your RedTrack campaign Click URL (copied in step 2) to the Link field:
4. Set up the postback URL in RedTrack.
Go to Campaign settings (created within step 2) → scroll down to S2S Postback for AdNow → Add → paste the postback URL from AdNow → check if all the needed values for the highlighted parameters are in place → Save changes to the campaign:
▸ If you changed the Postback URL in the Traffic channel (added/removed some parameters to it), remember to manually update the link in Campaign settings as well, as it won’t be generated correctly automatically.
▸ Some Traffic channels require you to edit the Postback with specific parameters for each Campaign (e.g., the goal for Exoclick or ap_key for Go2Mobi). If the field remains blank or something like “REPLACE” is stated, that means you need to define the Postback conditions manually.