EvaDav and RedTrack
EvaDav is an advertising network trading native, in-page, push, and popunder ads under CPM and CPC pricing models.
Integration
Important before you start
Before you proceed with the integration, make sure to have the already added:
- Custom tracking domain
- Offer source and Offer (if you’re an Affiliate)/ Brand and Website (if you’re an Advertiser)
- Conversion types
Integration steps
1. Add EvaDav as a Traffic channel in RedTrack.
Go to your RedTrack account → Traffic channels → New from template → find EvaDav → Add → Save the template:
2. Create a campaign in RedTrack with EvaDav as your traffic channel.
Campaigns → Create new campaign → use this guide for Affiliates / this guide for Advertisers to help you add the campaign with EvaDav as your traffic channel → once the Campaign is added, your tracking link is automatically created, copy Click URL:
3. Set up the tracking on the EvaDav side.
3.1 In your EvaDav account go to Campaigns → Create campaign:
3.2 Paste the campaign click URL that you have copied in Step 2 in the Target URL text field:
4. Set up the Postback URL in RedTrack.
In Campaign settings (created in step 2) scroll down to S2S Postback for EvaDav → Add → check if all the needed parameters are in place → Save changes to the campaign:
▸ If you changed the Postback URL in the Traffic channel (added/removed some parameters to it), remember to manually update the link in Campaign settings as well, as it won’t be generated correctly automatically.
▸ Some Traffic channels require you to edit the Postback with specific parameters for each Campaign (e.g., the goal for Exoclick or ap_key for Go2Mobi). If the field remains blank or something like “REPLACE” is stated, that means you need to define the Postback conditions manually.
5. Set up the automation.
Check out the following articles for the automation features:
- Automated TCs (for a general overview of the automation features in RT)
- Rules
- Cost auto-update