PopAds and RedTrack
PopAds is an advertising network specializing in popunders on the Internet.
Integration
Important before you start
Before you proceed with the integration, make sure to have the already added:
- Custom tracking domain
- Offer source and Offer (if you’re an Affiliate)/ Store and Store tracking URL (if you’re an Advertiser)
- Conversion types you’re planning to work with
Integration steps
1. Add PopAds template to RedTrack.
Traffic channels → New from template → find PopAds → Add → Save the template:
2. Set up a campaign/ad tracking in RedTrack with the PopAds traffic channel.
To create a campaign/ad tracking in RT act depending on your account type:
2.1 Campaigns → Create new campaign → fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, tracking domain, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
2.2 Once the Campaign is saved go to Tracking links and parameters → copy the automatically generated click URL (your tracking link):
2.1 Ad Tracking → New Ad Tracking → fill in the info in all the sections and tabs:
- General: Give it the name, and choose the traffic channel, and cost-tracking method.
- Funnels: Choose the type of funnel you are using and add the elements from the drop-downs.
2.2 Once the Ad Tracking is saved go to Ad Tracking Parameters (UTMs) → copy Click URL from the Redirect tracking link tab:
– Universal script
– No-redirect
– Impressions
3. Set up the tracking on the PopAds side.
3.1 In your PopAds account, go to the New Campaign from Advertiser’s panel:
3.2 Fill out the necessary information regarding your desired traffic. Insert the Campaign URL to the URL field:
4. Set up the postback with PopAds.
4.1 Go to your newly created campaign → Conversion Tracking:
4.2 Copy the “aid” value from the Postback link:
5. Set up the postback URL in RedTrack.
Go to Campaign/Ad Tracking settings (created within step 2) → scroll down to S2S Postback for PopAds/ Ad network webhook for conversions → Add → check if all the aid value and other possibly needed parameters are in place → Save changes:
▸ If you changed the Postback URL in the Traffic channel (added/removed some parameters to it), remember to manually update the link in Campaign/Ad Tracking settings as well, as it won’t be generated correctly automatically.
▸ Some Traffic channels require you to edit the Postback with specific parameters for each Campaign/Ad Tracking (e.g., the goal for Exoclick or ap_key for Go2Mobi). If the field remains blank or something like “REPLACE” is stated, that means you need to define the Postback conditions manually.
