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Changelog: January-February 2024

2 new Rt roles were added to the Traffic channel role settings. Added the possibility of filtering data in reports by these roles.

Auto update costs toggle was made active by default for Facebook, Google Ads, TikTok and Bing.

Added the possibility of doing a partial search in the Reports.

Added templates for widespread reports in the Reports tab:

  • For Affiliates: campaign performance report, data grouped nested campaigns, adsets, ads.
  • For Advertisers: campaign performance, website /store cross-campaign performance and unattributed traffic analysis reports. Each report type can be filtered by the relevant data slices.

Implemented solutions for RedTrack clients using Shopify:

  • Recharge subscriptions
  • Other platforms (Appstle, Skio, etc.)

Added the possibility to delete funnel templates.

Carried out the work on optimising the API cost update in Google.

New “Hashed placement” roles/macros were added to the following RedTrack instances:

  • Traffic channel: {rt_placement_hashed} + role RT placementhashed.
  • Offer/Website: rt_placement_hashed={rt_placement_hashed}.
  • Reports: added grouping by the Rt Placement Hashed parameter.

A Notes column has been added to the set of columns available for generating the Campaigns report.

RedTrack became integrated with Snapchat via CAPI.