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Smarlinks / Auto-optimisation

Cost/Ad spend: automatic update

What’s an “Auto update cost” feature? Auto update costs feature allows you to receive your cost data directly from the traffic channel via the API. It means there is no need to use any macros or update costs manually each

Cost/Ad spend: general

What’s ad spend/campaign cost? Campaign Cost (cost model) defines the cost of traffic you buy. CPM/CPC is good for most media-buying campaigns across Google, FB, etc. CPA/Revshare is good for affiliate/partner campaigns and CPA ad networks. With RedTrack, you have