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Raw data is owned by the customer and can be obtained per request

Cost/Ad spend: troubleshoot

Depending on what is the initial problem: no costs at all or the data is coming but it is incorrect, the troubleshoot checklist may differ.

Cost/Ad spend: general

What’s ad spend/campaign cost? Campaign Cost (cost model) defines the cost of traffic you buy. CPM/CPC is good for most media-buying campaigns across Google, FB, etc. CPA/Revshare is good for affiliate/partner campaigns and CPA ad networks. With RedTrack, you have