{"id":28750,"date":"2025-08-04T23:13:58","date_gmt":"2025-08-04T20:13:58","guid":{"rendered":"https:\/\/help.redtrack.io\/knowledgebase\/rascunhos\/kayzen-e-redtrack\/"},"modified":"2026-02-26T15:41:17","modified_gmt":"2026-02-26T12:41:17","slug":"kayzen-e-redtrack","status":"publish","type":"docs","link":"https:\/\/help.redtrack.io\/pt-br\/knowledgebase\/kb\/automacao-e-integracao\/canais-de-trafego-nao-integrados-por-api\/kayzen-e-redtrack\/","title":{"rendered":"Kayzen e RedTrack"},"content":{"rendered":"\n
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Kayzen<\/a> \u00e9 uma plataforma global de publicidade m\u00f3vel e DSP program\u00e1tico projetada para campanhas de aquisi\u00e7\u00e3o de utilizadores in-app, retargeting e consciencializa\u00e7\u00e3o de marca. Opera em mais de 180 pa\u00edses com foco na propriedade total de dados e controlo granular, sendo especialmente favorecida por anunciantes mobile-first, profissionais de marketing de performance e marcas de e-commerce. <\/p>\n\n

Integration checklist<\/h2>\n
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1. Add a custom tracking domain<\/p>\n\t\t\t

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1. Add a CNAME record pointing to your RedTrack default domain in your domain registrar.
2. On the left menu, go to Tools \u2192 Domains \u2192 Create new domain.
3. Add the integrated domain to your RedTrack account and activate the\u00a0Free SSL<\/strong>\u00a0option.<\/p>\n\n\n\n

Follow this guide<\/a> to add a custom tracking domain in RT.<\/div>\n\n<\/div>\n\t\t<\/div>\n\n
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2. Add the offer\/website you are promoting<\/p>\n\t\t\t

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This is the destination link where you plan to drive traffic: it can be an affiliate offer, a direct link to your website, or your shop.<\/p>\n\n\n

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How to add an offer (for Affiliates)<\/div>\n\t\t\t<\/div>
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How to add a website\/shop (for Advertisers)<\/div>\n\t\t\t<\/div><\/div>\n\t\t\t<\/div>\n\t\t\t
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1. Add the offer source:
New from template\/New from scratch \u2192 find the affiliate network you work with\/add your custom name \u2192 Save.<\/p>\n\n\n\n

Use the S2S postback URL in the offer source settings to send conversion data back to RedTrack.<\/div>\n\n\n\n

2. Add the offer link:
Offers \u2192 New \u2192 choose the offer source from the list, add the offer URL \u2192 save the changes.<\/p>\n\n\n\n

Add the click tracking parameter to the offer URL in RedTrack to pass the clickid to the affiliate network you work with.
For example: &affsub={clickid} where {clickid} is RedTrack parameter<\/em>

More information on the offer source and offer in RT is available here<\/a>.<\/div>\n\n<\/div>
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1. V\u00e1 para Marcas \u2192 Novo \u2192 Adicione a sua marca (\u00e9 o nome da sua loja ou do seu website).
2. Na mesma p\u00e1gina, adicione os par\u00e2metros de dados de compra \u2013 Nome\/Descri\u00e7\u00e3o<\/em> \u00e9 o que ver\u00e1 nos relat\u00f3rios \u2013 Fun\u00e7\u00f5es<\/em> definem o seu uso com CAPI.
3. V\u00e1 para Websites \u2192 Novo \u2192 Adicione o URL do seu website (este \u00e9 o link da sua loja\/website de e-commerce).
4. Siga os passos sugeridos para gerar os scripts. Precisar\u00e1 deles mais tarde para a sua plataforma de e-commerce. <\/p>\n\n\n\n

Importante!<\/strong>

Adicione os seguintes par\u00e2metros no final do URL do seu website: ?rtkcid={clickid}&clickid={clickid}&cmpid={campaignid}

Nota:
Se o seu URL N\u00c3O cont\u00e9m j\u00e1 quaisquer par\u00e2metros (ou seja, ainda n\u00e3o tem ?), cole simplesmente os par\u00e2metros como mostrado acima.
Exemplo:<\/em> https:\/\/yourstore.com?rtkcid={clickid}&clickid={clickid}&cmpid={campaignid}<\/em>

Se o seu URL j\u00e1 cont\u00e9m par\u00e2metros (ou seja, tem um ?), use & para adicionar estes novos.
Exemplo: https:\/\/yourstore.com?utm=value&rtkcid={clickid}&clickid={clickid}&cmpid={campaignid}<\/em><\/div>\n\n\n\n
Mais informa\u00e7\u00f5es sobre integra\u00e7\u00e3o de plataforma de e-commerce est\u00e3o aqui<\/a>.<\/div>\n\n<\/div><\/div>\n\t\t<\/div>\n<\/div>\n\t\t<\/div>\n\n
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3. Set up the conversion events<\/p>\n\t\t\t

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In your RT account, go to Tools \u2192 Conversion tracking \u2192 Conversion type \u2192 add the events you want to track \u2192 Save.<\/p>\n\n\n\n

The fields are case-sensitive. The name should be exactly what you plan to send to RedTrack.
The names will remain unchanged and will be sent to the traffic channel exactly as you added them in RedTrack.<\/div>\n\n\n\n
Siga este guia<\/a> para mais detalhes sobre rastreamento de convers\u00e3o no RedTrack.<\/div>\n\n<\/div>\n\t\t<\/div>\n\n
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4. Get the Kayzen event API Key value <\/p>\n\t\t\t

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Log in to your Kayzen account to get the value for the event API Key:<\/p>\n\n\n\n

1. In the top-right corner, click on your name \u2192 select Switch to Admin Console<\/strong>.
2. Depending on your user access level:<\/p>\n\n\n\n